Data Retention & Ownership

Your analytics data is retained for 3 years. Learn about Narrowbeam's data retention policies, ownership rights, and how you control your data.

3 years of retention: Your data is kept for 3 full years. Analyze long-term trends and historical patterns on all plans.

3 Years of Data Retention

Unlike many analytics platforms that delete your data after months, Narrowbeam keeps your data for 3 full years:

Why 3-Year Retention Matters

Long-Term Trend Analysis

View year-over-year growth, identify seasonal patterns, and understand multi-year trends with 3 full years of historical data.

Historical Comparisons

Compare current performance to any point in your 3-year history. Track long-term progress and growth.

No Data Anxiety

Your data is safe for 3 full years when switching plans or during platform changes.

Compliance and Auditing

Maintain 3 years of records for business audits, compliance requirements, or historical analysis.

Complete Data Ownership

You own 100% of your analytics data:

✅ Your Rights

Own all data collected from your site
Export data anytime
Delete data on request
Access raw data
Keep data for 3 years

❌ What We Don't Do

Never sell your data
Never share with third parties
Never use for our purposes
Never claim ownership
Never auto-delete data

Data Export

Export your data in multiple formats:

Available Export Formats

CSV: For spreadsheet analysis
JSON: For programmatic access
API Access: Real-time data retrieval

What You Can Export

All events and page views
Aggregated analytics data
Custom date ranges
Filtered subsets
Complete historical data

Data exports include all non-personal analytics data. Since we don't collect personal data, all your data is exportable.

Data Deletion

You have full control to delete your data:

What You Can Delete

All organization data: Complete removal
Specific date ranges: Remove test data or specific periods
Specific views: Delete custom dashboards
Account deletion: Remove everything when closing account

Deletion Process

Request deletion via dashboard or support
Confirm deletion (irreversible warning)
Data permanently deleted within 30 days
No recovery possible after deletion

Deletion is Permanent

Once data is deleted, it cannot be recovered. Export data before deletion if you might need it later.

Data Storage

Where Data is Stored

Narrowbeam stores data in secure, redundant databases:

Primary storage: High-performance databases for fast queries
Backups: Regular automated backups for disaster recovery
Geographic location: Data centers in secure locations
Encryption: At-rest and in-transit encryption

Data Security

✅ Encrypted at rest (AES-256)
✅ Encrypted in transit (TLS 1.3)
✅ Regular security audits
✅ Access controls and logging
✅ DDOS protection
✅ Regular backups

Backup and Recovery

Automated Backups

Your data is automatically backed up:

Frequency: Daily automated backups
Retention: 30 days of backup history
Testing: Regular backup restoration tests
Geographic redundancy: Backups stored in multiple locations

Disaster Recovery

In case of system failure:

Recovery Point Objective (RPO): 24 hours max data loss
Recovery Time Objective (RTO): 4 hours service restoration
Automated failover systems
Regular disaster recovery drills

Data Portability

Move your data easily if you ever leave Narrowbeam:

Full Export Package

All raw event data
View configurations
Widget settings
Filter configurations
Organization settings

Standard Formats

Exports use standard formats compatible with:

Spreadsheet applications (Excel, Google Sheets)
Database imports (PostgreSQL, MySQL)
Data analysis tools (Python, R)
Business intelligence platforms

Privacy and Retention

3-year retention doesn't conflict with privacy:

Why 3-Year Retention is Privacy-Safe

No personal data: Nothing stored can identify individuals
Aggregate only: All data is anonymized and aggregated
Cannot deanonymize: No way to link data to specific people
GDPR compliant: Anonymous data stored responsibly
No tracking: Sessions expire every 4 hours automatically

Plan Changes and Retention

Your data retention is guaranteed regardless of plan:

Scenario	Data Retention
Upgrade plan	All historical data retained
Downgrade plan	All historical data retained
Cancel subscription	Data retained for 90 days, then deleted
Reactivate after cancellation	Data restored if within 90 days

Comparing to Competitors

Feature	Google Analytics	Narrowbeam
Data Retention	14 months max	3 years
Data Ownership	Limited (ToS restrictions)	Complete
Export Options	Limited formats	CSV, JSON, API
Data Deletion	Complex process	Simple, immediate
Third-Party Access	Yes (Google services)	Never

Your Data, Your Rules

Narrowbeam's Data Commitments

✅ You own your data completely
✅ We never delete your data (unless you ask)
✅ Export anytime, any format
✅ Delete on request, no questions asked
✅ No third-party access, ever
✅ Clear, simple data policies
✅ Transparent about what we collect and store